TruWallet

Tru Inc. is a B2B Fintech/Payments company that provides digital wallets, Prepaid Credit Cards (CA), and Debit Cards (US).

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I lead the redesign of the TruWallet app which can be white-labelled and allows cardholders to manage their funds, lock their cards, track spending, and use rewards.

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The app launched on App Store and Pay Store in December 2022.

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Since launch, the ratings on App Store went up 160%. It has been white-labelled for many other clients like United Way British Columbia and Mobile Klinik, and simplified into a TruBalance app (for one-time use prepaid/debit cards).